Shane Martin is the cook, writer, and photographer behind the blog Shane & Simple, where his mission is to create and share recipes that are, as he writes, ""straight-up easy, delicious, plant-based, and vegan,"" and where a number of bread recipes have been featured. He founded the blog in 2018 as he took time off from a successful career in Nashville as a songwriter for Sony Records in order to address obesity and other health concerns, which he successfully conquered via a new vegan diet. His work has been featured on the cover of VEGWORLD magazine, in the UK's top vegan magazine Vegan Life, in Forbes, and on Bored Panda as well as on the Plantstrong Podcast with Rip Esselstyn. He is the primary daily cook in the home he shares with his wife and five children in Booneville, Mississippi, to which they have relocated from Nashville.