WIN $100 GIFT VOUCHERS: PROMOTIONS

Close Notification

Your cart does not contain any items

Enterprise AI For Dummies

Zachary Jarvinen

$57.95

Paperback

Not in-store but you can order this
How long will it take?

QTY:

English
For Dummies
07 August 2020
Master the application of artificial intelligence in your enterprise with the book series trusted by millions

In Enterprise AI For Dummies, author Zachary Jarvinen simplifies and explains to readers the complicated world of artificial intelligence for business. Using practical examples, concrete applications, and straightforward prose, the author breaks down the fundamental and advanced topics that form the core of business AI.

Written for executives, managers, employees, consultants, and students with an interest in the business applications of artificial intelligence, Enterprise AI For Dummies demystifies the sometimes confusing topic of artificial intelligence. No longer will you lag behind your colleagues and friends when discussing the benefits of AI and business.

The book includes discussions of AI applications, including:

Streamlining business operations Improving decision making Increasing automation Maximizing revenue

The For Dummies series makes topics understandable, and as such, this book is written in an easily understood style that's perfect for anyone who seeks an introduction to a usually unforgiving topic.
By:  
Imprint:   For Dummies
Country of Publication:   United States
Dimensions:   Height: 234mm,  Width: 188mm,  Spine: 20mm
Weight:   476g
ISBN:   9781119696292
ISBN 10:   1119696291
Pages:   352
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active
Introduction 1 Part 1: Exploring Practical AI and How It Works 7 Chapter 1: Demystifying Artificial Intelligence 9 Chapter 2: Looking at Uses for Practical AI 29 Chapter 3: Preparing for Practical AI 45 Chapter 4: Implementing Practical AI 63 Part 2: Exploring Vertical Market Applications 81 Chapter 5: Healthcare/HMOs: Streamlining Operations 83 Chapter 6: Biotech/Pharma: Taming the Complexity 91 Chapter 7: Manufacturing: Maximizing Visibility 99 Chapter 8: Oil and Gas: Finding Opportunity in Chaos 111 Chapter 9: Government and Nonprofits: Doing Well by Doing Good 119 Chapter 10: Utilities: Renewing the Business 133 Chapter 11: Banking and Financial Services: Making It Personal 141 Chapter 12: Retail: Reading the Customer’s Mind 149 Chapter 13: Transportation and Travel: Tuning Up Your Ride 157 Chapter 14: Telecommunications: Connecting with Your Customers 167 Chapter 15: Legal Services: Cutting Through the Red Tape 173 Chapter 16: Professional Services: Increasing Value to the Customer 181 Chapter 17: Media and Entertainment: Beating the Gold Rush 189 Part 3: Exploring Horizontal Market Applications 197 Chapter 18: Voice of the Customer/Citizen: Finding Coherence in the Cacophony 199 Chapter 19: Asset Performance Optimization: Increasing Value by Extending Lifespans 207 Chapter 20: Intelligent Recommendations: Getting Personal 217 Chapter 21: Content Management: Finding What You Want, When You Want It 231 Chapter 22: AI-Enhanced Content Capture: Gathering All Your Eggs into the Same Basket 239 Chapter 23: Regulatory Compliance and Legal Risk Reduction: Hitting the Bullseye On a Moving Target 249 Chapter 24: Knowledge Assistants and Chatbots: Monetizing the Needle in the Haystack 265 Chapter 25: AI-Enhanced Security: Staying Ahead by Watching Your Back 275 Part 4: The Part of Tens 287 Chapter 26: Ten Ways AI Will Influence the Next Decade 289 Chapter 27: Ten Reasons Why AI Is Not a Panacea 297 Index 313

Zachary Jarvinen, MBA/MSc is a product & marketing executive and sought-after author and speaker in the Enterprise AI space. Over the course of his career, he's headed up Technology Strategy for Artificial Intelligence and Analytics at OpenText, expanded markets for Epson, worked at the U.S. State Department, and was a member of the 2008 Obama Campaign Digital Team. Presently, Zachary is focused on helping organizations get tangible benefits from AI.

See Also