Matt Hranek is an author, photographer, director, and the founder/editor of the men’s lifestyle magazine WM Brown. He is reasonably obsessed with cars, watches, bespoke tailoring, and well-crafted things. Originally from Binghamton, New York – not too far from his Wm Brown Farm in upstate New York – Matt currently lives in Brooklyn and can occasionally be found in old-school hotel bars throughout Europe, Negroni firmly in hand. Find him on Instagram at @wmbrownproject.
The Negroni is equal parts love letter and little black book--a passionate and personal tribute to one of the world's most versatile drinks. --Brad Thomas Parsons, author of Bitters, Amaro, and Last Call This is one of the best books devoted to a single cocktail I've read. It's beautiful and informative, and, most important, the writing is both deeply opinionated and open-minded and welcoming. --Michael Ruhlman, author of The Soul of a Chef and Charcuterie Illuminating, irresistible, and eminently useful. It's an absolute treat to be among Matt's students: follow his lead and you're sure to have a hell of a time. You'll probably learn something, too. --Frank Castronovo & Frank Falcinelli