Social eCommerce

Increasing Sales and Extending Brand Reach

Jennifer Sheahan, Jimmy Harding, Stephan Spencer

$94.95 $80.69

Paperback

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English

O'Reilly Media
12 August 2014

Sales & marketing

Discover how to extend brand reach and forming key business relationships through social media. With this guide, two highly respected experts in ecommerce, online marketing, and social media clearly explain how to increase online sales using social media, complete with case studies. Most books on the subject only cover the basics. With Social eCommerce, you'll learn: The theory behind social media marketing, campaign targeting, and multivariate testing

The practice of designing ads, company pages, landing pages, and sponsored stories to achieve better results

This book delivers tested strategies for increasing ecommerce sales by using the authors' extensive knowledge of real-world client challenges in social media, search engine optimization, and online commerce.

By: Jennifer Sheahan, Jimmy Harding, Stephan Spencer
Imprint: O'Reilly Media
Country of Publication: United States
Dimensions: Height: 233mm, Width: 178mm, Spine: 11mm
Weight: 517g
ISBN: 9781449366360
ISBN 10: 1449366368
Pages: 300
Publication Date: 12 August 2014
Audience: Professional and scholarly , Undergraduate
Format: Paperback
Publisher's Status: Unspecified

Stephan Spencer is author of Google Power Search, founder of the SEO firm Netconcepts (acquired by Covario) and of the SEO training/coaching program ScienceofSEO.com, and inventor of the SEO technology platform GravityStream. As a freelance journalist and editor in chief of the JEM Electronic Media technology network, Jem Matzan has helped millions of readers with his influential articles, computer hardware and software reviews, in-depth how-to guides, and industry-changing news stories. Now the author of several electronic guides on GNU/Linux and BSD operating systems, Jem's quest to make the world of Unix-like operating systems easy to understand for Windows desktop users and sysadmins continues on an even larger scale.

AUSTRALIA-WIDE LOW FLAT RATE $9.90

Social eCommerce

Increasing Sales and Extending Brand Reach

Jennifer Sheahan, Jimmy Harding, Stephan Spencer

$94.95 $80.69

Paperback

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