It explores the integration of digital technologies into business models, offering innovative approaches for sustainable growth. This comprehensive guide delves into case studies and strategic frameworks that align digital transformation with environmental and economic sustainability. It presents actionable insights on overcoming challenges, leveraging technology for efficiency, and fostering a competitive edge. Designed for industry leaders, researchers, and policymakers, the book provides evidence-based strategies supported by real-world applications, making it an essential resource for those looking to drive meaningful change in today’s evolving business landscape.
1. Predicting employee performance integration of organizations and supervisor support: Mediating role of employee engagement 2. An empirical study on major investment contributors affecting to mutual fund investors 3. Predicting entrepreneurial intention with integration of behavioral aspect of female TEM students 4. A study of the variables influencing students’ willingness to be admitted to MBA program 5. An investigation of antecedents’ influence on continuous usage intention in mobile food delivery applications 6. The digital transformation: A comprehensive comparison of the growth routes of digital payment systems in India’s financial landscape 7. Investigating the impact of environmental concern, social influence on green purchase intention 8. Explore the role of trust models in the B2B market for dehydrated food powder buying intention 9. Measuring the impact of brand management and WOM: A behavioral intention with social media marketing 10. Investigating the role of subliminal advertising on the buying behavior of young Indian consumers 11. Predict the performance of Indian mutual funds by using a dynamic panel data model 12. Examining the influence of antecedents concerning financial behavior on the financial well-being of students 13. Investigating impact of big five personality traits on mutual fund investor’s behavioral biases 14. Examining the antecedents of training effectiveness in pharma sector of Gujarat 15. The influence of behavioral biases on the decision-making process about investments in the stock market 16. Predicting traveller attitude by ISM theory with mediating role of trust 17. Technology and the landscape of electronic human resource management (e-HRM) 18. A study on the impact of Industry 4.0 on economic development 19. Integration of lean construction and emerging technologies: Comprehensive framework for project efficiency 20. Examine the purchase intentions of luxury brand furniture in India 21. A study on impact of flexible work timing on retention of employees working with IT sector 22. Timeliness of disclosure practices of banking companies in India 23. Banking on customer happiness: Evaluating service delivery in today’s financial landscape 24. Research-based teaching in management education: A paradigm shift in teaching pedagogy 25. Career insight: A career path recommender 26. Local cricket revolution: A review on maximizing team potential through data-driven selection 27. An enhanced framework for ensuring integrity of evidence in IoT attacks using blockchain and SHA-3 28. AI-enhanced evaluation: A survey of machine learning techniques for assessing long answers 29. Deep learning-based super resolution for medical images 30. The impact of MSME entrepreneurs’ emotional resilience and digital business transformation on socio-economic development and organizational business sustainability (new normal) 31. Guarding pedestrians: YOLOv8 detects vehicles at zebra crossings 32. Ransomware detector in android (randec) 33. Federated learning for Alzheimer’s disease detection: A comprehensive survey 34. A survey on brain tumor detection from MRI using deep learning 35. Revolutionizing solar irradiance forecasting in sustainable energy optimization using bidirectional long short-term memory 36. Characterizing the scope, challenges, and opportunities in emerging computer science education courses in India 37. Enhancing Indian entrepreneurial education: Bridging industry gaps with artificial intelligence 38. Customer usage of smart mirror technology in retailing: A study in apparel sector 39. Comparative analysis of oral cancer detection using histopathalogical images 40. Enhancing Telugu handwritten character recognition: A deep learning perspective 41. An effective hybrid approach for detecting phishing websites 42. Sustainable urban planning through AI-driven smart infrastructure: A comprehensive review 43. Revolutionizing marketing: How AI is transforming customer engagement 44. Classifying tomato root disease through deep learning technique using root images: An adaptive hydroponic system 45. Examining digital tools’ influence on Indian students’ higher education decisions: A brief review on impactful marketing 46. A comprehensive research study on implementing an efficient K-means clustering algorithm in e-commerce 47. Conversational fashion outfit generator powered by GenAI 48. Exploring the aftermath of artificial intelligence chatbots on the experiences of customers satisfaction, advocacy and feedback 49. Islamic banking and environmental, social, governance (ESG) – ingredients for enhanced sustainability in banking sector 50. Gen Z’s path to balance: Navigating career aspirations, unveiling life goals, achieving harmony in today’s maze 51. Determining the impact of remote work on employees’ work-life balance: A study on one of the mid-level information technology organizations in Hyderabad 52. A study on implementation and results of “Kantivelugu” scheme in Ghatkesar Mandal of Malkajigiri district of Telangana State – A community-based cross-sectional study 53. Attracting customer’s attention with emergent technologies: Relationship among e-marketing and consumer’s propensity for experimental purchase behavior 54. Standard approach for diabetes diseases detection utilizing AI and ML classifiers 55. Comparative analysis of various inter-VLAN routing methods 56. Introducing menstrual leave: A progressive approach to promote diversity and inclusion in Indian organization 57. Issues and challenges of financial inclusion: Empowering the underserved 58. The influence of liquidity ratios on profitability of chosen media and entertainment companies in India 59. Impact of artificial intelligence disclosure on financial performance of private sector banks in India 60. Advancements in natural language processing for bilingual machine translation: A comprehensive review in the tourism domain 61. Sustainability and corporate governance – Need of future 62. Talent screening and selection using AI in recruitment: An exploratory study on simplifying the hiring process for HR 63. AI-endorsed techniques for smart energy utilization: A holistic review 64. Contribution of MOOCs to employability in the digital era – An empirical study 65. A novel machine learning approach using FII and DII to predict stock price 66. Silence is not always golden: Exploring the causes and consequences of employees’ silence in the IT sector 67. Machine learning-based analysis of financial impact during the pandemic 68. A conceptual framework on mutual funds and ULIP’s in Hyderabad region 69. Global e-commerce success: Personalization, SEO, and sustainability in digital marketing 70. Survey: Machine learning approaches with advanced feature engineering for stock price prediction 71. Guarding the gateway: An in-depth analysis of session hijacking 72. Comprehensive analysis of challenges of non-fungible tokens 73. Comparative analysis of fraud detection using explainable artificial intelligence techniques 74. Unlocking agility: Investigating the interaction between organizational structure and workforce dynamics 75. Revolutionizing healthcare: The influence of AI on patient care and medical innovation 76. A survey on a cross layer approaches to improve QoS of video streaming in MANET 77. A study on analyzing the factors influencing international student satisfaction in Indian Universities 78. Security attacks in information centric networks: A survey 79. A study analyzing student’s behavior towards preference for abroad studies 80. A survey on text classification approaches based on NLP 81. Advancements in vehicle monitoring: Comprehensive insights into modern counting and detection systems 82. Cities in India and their MSW management: A literature analysis 83. Impact of gender diversity practices through organizational performance: A study with reference to IT sector, Telangana 84. Gender diversity health issues in Indian sugarcane production: Cloud, IoT, Big Data analytics 85. The investigation of CGI characters resembling cartoons on consumer behavior 86. Impact of dividend announcement on share price volatility in NSE on Indian stock market with special reference to Heidelberg cement company – An empirical study 87. Sustainable construction as a customer purchase decision in the Indian housing sector 88. Study on importance of different employability skills for fresh graduates 89. An empirical study on social media and modern marketing strategies in Nepal 90. AI-driven personalized learning paths in MOOCS: Optimizing engagement and outcomes in digital education 91. Study of machine learning-based prediction of respiratory diseases in ceramic workers 92. The artificial intelligence for NGO 93. Evaluating the impact of gamma (γ) and lambda (λ) on regression using XGBoost regressor 94. Pros and cons of consensus method in the context of blockchain 95. Varicose veins disease prediction using machine learning 96. Enhancing financial transparency in digital eco-system: A smart PLS analysis 97. Analyzing the effect of portfolio turnover, expense ratios, and risk: A comparative study between thematic and large cap funds 98. Impact of cartoon characters on child’s purchasing behavior from parent’s perspective 99. Examining the impact of political advertising on voter behavior in Rajkot city 100. Initial analytical representation of TCP variants in the context of “error and congestion” 101. A study on consumer buying behavior towards online shopping 102. Mapping the emotional journey: A comprehensive analysis of consumer sentiments and health insurance purchases 103. The impact of advertising on fast-moving consumer goods (FMCG) products: A comprehensive analysis 104. Paper title: Social engineering attack: A review of detection through machine learning algorithms 105. Examining behavioral intention by integrating the determinants of m-commerce 106. Investigation of usage of metaverse technology in healthcare sector 107. To study financial products and services offered by business correspondent 108. Exploring gender-specific consumption patterns of OTT platforms in the context of Gujarat state 109. Unwrapping consumer awareness and behavior: Exploring preferences across chocolate brands 110. Reviewing plagiarism checking on handwritten assignments: Ensuring academic integrity in the digital era 111. Literature review on knee osteoarthritis joint disease prediction using machine learning 112. The study of integrated marketing practices in healthcare organizations in Rajkot city 113. Exploring young customer’s expectations in electric vehicles to satisfy their needs at different levels 114. Blockchain – A path to the future 115. Exploring the impact of ethnocentrism and its related perception on imported goods among Indian consumers with special references to beverages and fruits 116. A comparative analysis of machine learning-based load balancing for dynamic workload in cloud computing 117. A study on factor’s influence brand loyalty on mobile phone industry 118. Exploring the impact of problem-based learning and traditional lecture delivery: A comparative case study 119. Behavior digital forensic model as a digital forensics techniques for investigating cyber incidents 120. A review of feature selection and dimensionality reduction techniques for improving machine learning models 121. Various digital forensics techniques for investigating cyber incidents 122. Comparative analysis of ransomware attacks: Tactics, impact, and response 123. Sentiment analysis in social media and its influence on purchase intentions 124. New generation, big desires – A conceptual framework on study on millennial preferred workplace attributes 125. Study on HRD strategies and its impact on development of women employees in non-industrial sector of Sultanpur district 126. Transforming healthcare with machine learning: Innovations, applications, and challenges 127. Performance improvement of image mosaicking using image inpainting 128. An in-depth exploration of cloud computing resource allocation strategies 129. Is digital transformation of financial services in India sustainable? 130. Exploring the influence of advertisements on youth’s purchase decisions regarding consumer goods 131. Survey analysis on green accounting in India: An in-depth examination of awareness, adoption, and challenges 132. Usage pattern of e-banking services by rural women of Rajkot district 133. An empirical study of relationship between inventory turnover ratio, current ratio, and quick ratio with return on assets of selected FMCG companies 134. Corporate social responsibility (CSR) in Indian banking sector: A study on corporate social responsibility of Yes Bank 135. The impact of artificial intelligence (AI) on education – A review paper 136. Artificial intelligence in healthcare 137. Demographic trends and investment preferences: A comprehensive analysis in the Indian investor landscape 138. Navigating to cybersecurity for sustainable business in the modern age business: A holistic approach 139. Exploring factors affecting adoption of UPI among Generation Z with special reference to Rajkot city 140. A comprehensive review on leveraging data science in IoT-enabled smart cities 141. Indian economic trends: A multivariate time series analysis 142. Analyzing the retail mix strategy in organized retail stores: A focus on the apparel segment 143. Predictive HR analytics: Application of machine learning for attrition prediction and talent retention 144. A study of mindset of investors towards IPOs 145. An empirical study on the implications of artificial intelligence in managing family business 146. Harmonizing sustainability: Examining the effect of sustainable human resource management (SHRM) on sustainable employee performance 147. Unveiling the synergy: Exploring the forces driving CSR and sustainable performance through GHRM practices 148. Investigating the influence of AI tools on English-speaking proficiency 149. Fostering environmental consciousness and performance via sustainable HRM in healthcare: Double mediation analysis 150. Factors influencing the brand selection of whey protein supplements among consumers 151. The influence of demographic variables on work-life balance among nurses in government and private hospitals in the state of Andhra Pradesh 152. The rise of IoT botnet attacks: Unleashing the power of connected devices 153. Analyzing ETF investor dynamics in Indian stock market: A case study in Andhra Pradesh 154. Awareness and usage of digital payment modes among people of Rajkot city 155. Factors influencing investors’ preference towards systematic investment plan (SIP) in Rajkot city 156. An impact of global economic variables and macro-economic factors on NIFTY an Indian stock market volatility - A factorial approach 157. Conceptualizing a multi-sided platform to bridge gaps in non-profit sector using design thinking 158. Green minds, green choices: Analyzing environmental consciousness and purchase decisions among youngsters 159. The impact of various types of ICT tools in engineering education: A comprehensive study 160. Personality traits and investment decisions 161. Building trust from within: How authentic leadership empowers effective internal marketing in the digital age 162. Digital learning in English literature: SAMR model impact 163. Generative AI in education industry: Job displacement, job opportunities, and ethical considerations 164. A study on effect of advertisement on purchase intention with reference to branded non-alcoholic soft drink products 165. Share price volatility in selected IT stocks listed in the NSE during the Russian and Ukraine war – An event analysis 166. Role of non-performing assets in Indian banking industry – A critical review with special reference to select public sector banks in India 167. Bridging the gap: Combining supervised and unsupervised learning for comprehensive e-mail classification with NLP 168. Application of big data analysis in corporate social responsibility communication 169. Role of financial literacy in improving financial decision-making among the youth of Rajkot 170. Examining the relationship between consumer awareness and purchase intention in online pharma stores: The mediating role of trust 171. Connect-In 172. Evaluating the role of E-HRM in enhancing employee engagement and organizational commitment in remote work environments 173. Attitude towards green entrepreneurship by management students 174. Reducing complexities in business processing by using salesforce customer relationship management 175. Patient-centric care optimization: Strategies for enhancing communication and efficiency in healthcare settings through cross-functional collaboration 176. Transparency and accountability in big data analytics: Addressing ethical challenges in decision-making processes 177. Role of financial performance on banking sector in India by using CAMEL model analysis with special reference to Punjab National Bank – An empirical evidence 178. ALIAS-VTON: Advanced learning integrated adaptive synthesis for virtual try-on – Comprehensive study 179. Factors affecting the adoption of ChatGPT – An empirical evidence with the application of UTAUT 180. Cloud-based framework for effective service delivery at e-government: A case of Nepal 181. Impact of corporate social responsibility on the relationship between consumer purchase intentions and awareness of green marketing with special reference to the twin cities of Hyderabad and Secunderabad in the state of Telangana 182. A study on the association between select cryptocurrencies and the Indian FOREX values 183. Role of financial soundness of banking industry in India by using Altman Z-score model with special reference to Canara Bank – Empirical evidence 184. Stock market volatility in India using telecom stocks during the Russian and Ukraine war – An event analysis 185. Predicting the factors shaping students‘ intention to adopt AI in higher education 186. Smartwatches, fitness trackers, and beyond: Evaluating experiential marketing efficacy across different age groups 187. Adoption of video calling applications: An extension of unified theory of acceptance and use of technology 188. How digital marketing strategies impact the financial performance of SMEs 189. A study on the association of select choice variables with customer satisfaction among the private interstate bus travel services 190. Factors influencing decision-making in selecting a country for higher education: An empirical study 191. From ballots to blocks: Comprehensive exploration of blockchain in voting 192. Solar powered air purifier 193. IoT surveillance robot car 194. Evaluating the impact of digital advertising on online furniture buying intentions: Click to cart (CTC) 195. Ensuring security in smart home IoT networks: An ensemble learning-based approach 196. RIO – An assistive device for individuals with auditory and speech impairments 197. Medicine recognition system and alerting device for geriatrics and visually impaired 198. Fintech methods shaping the future of finance industry 199. An analytical study of inbound and outbound mobility of students for higher education to and from India 200. Profitability and operating ratio: A comparative study of Tata Chemicals Limited and Himadri Specialty Chemicals Limited in the chemical industry 201. Impact of Covid-19 on Indian media and entertainment industry 202. Navigating cybercrime: An in-depth analysis from an Indian context 203. Estimating pharma stocks volatility using ARCH and GARCH models
Sai Kiran Oruganti is working as a full Professor in the School of Electrical and Automation Engineering, Jiangxi University of Science and Technology, Ganzhou, People’s Republic of China since October 2019. He is responsible for establishing an advanced wireless power transfer technology laboratory as a part of the international specialists’ team for the Center for Advanced Wireless Technologies. Dimitrios A. Karras is working as an Associate Professor in Digital Systems and Intelligent Systems, Signal Processing, in National & Kapodistrian University of Athens, Greece, School of Science, Dept. General. His research interests include the fields of pattern recognition and neural networks, image and signal processing, image and signal systems, biomedical systems, communications, networking and security. Srinesh Thakur is an accomplished hardware engineer and successful entrepreneur with a remarkable career spanning over a decade. He has made significant contributions to the field of hardware engineering, working with prestigious institutions like Technische Hochschule Nürnberg and Fraunhofer Research Institute in Germany. As a co-founder of Anvita Electronics in Hyderabad, India, and Atya Technologies, he has demonstrated exceptional leadership and vision in establishing these ventures. Janapati Krishna Chaithanya is working as an Associate Professor in Electronics and Communication Engineering and Dean (R&D) at Vardhaman College of Engineering, Hyderabad. With over 16 years of academic and research experience, he is an IGIP-certified International Engineering Educator, recognized for his pedagogy and leadership in innovation, research, and entrepreneurship. His research interests include SAR imaging analysis, real-time embedded systems, and engineering education. Sukanya Metta is working as the Head of the Department of Management Studies, Vardhaman College of Engineering. Her areas of interest include Global Marketing, Green Marketing, Neuro Marketing and Retail Marketing. Amit Lathigara is working as Director of the School of Engineering and School of Diploma Studies, RK University, Bhavnagar, Gujarat. He specializes in Machine Learning and Mobile Adhoc Networks, bringing expertise in advanced computer engineering domains. His academic interests span Big Data & Analytics, Computer Programming, Web Designing, and Machine Learning.
