Competitive Advantage, Strategy and Innovation in Africa: Issues and Applications

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Mohammed El Amine Abdelli Nawal Chemma

Competitive Advantage, Strategy and Innovation in Africa

Issues and Applications

Mohammed El Amine Abdelli, Nawal Chemma, Soudani Ahlem , Samir B. Maliki

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Paperback

Forthcoming
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English

Routledge
18 December 2024

Regional studies; Business strategy; International business; Research & development management; Sales & marketing

Series: Routledge Research in Strategic Management

The competitiveness of companies plays an important role in developing their effectiveness. But technology provides a strong competitive advantage to the companies and helps in achieving the sustainable development. This edited collection discusses various methods by which a firm can create a competitive advantage in a dynamic situation. The book highlights the strategies in global decisions related to changing business models and processes in the innovation era. The contributions by authors take readers through emerging trends in innovation that can support managers in making more strategic decisions, while reducing reconciliation and report preparation.

In a hyper-competitive environment, this book will assist researchers and management practitioners in appreciating new strategic sources. Radical strategies and competitive innovation, sustainable development, competitiveness, SMEs, direct and indirect investment, delocalization of businesses, and value creation will all be discussed in depth. Overall, this volume will help readers understand the importance of real-time smart business sources to gain a competitive advantage.

Competitive Advantage, Strategy and Innovation in Africa provides essential information on contemporary issues and challenges in management and change strategies. It will serve as a reference for academicians, researchers, and practitioners interested in the rapid transformation in the management sector due to technological advancement and high competition between companies.

Edited by: Mohammed El Amine Abdelli, Nawal Chemma, Soudani Ahlem, Samir B. Maliki, Gurmeet Singh
Imprint: Routledge
Country of Publication: United Kingdom
Dimensions: Height: 229mm, Width: 152mm,
ISBN: 9781032307268
ISBN 10: 1032307269
Series: Routledge Research in Strategic Management
Pages: 192
Publication Date: 18 December 2024
Audience: College/higher education , Primary
Format: Paperback
Publisher's Status: Forthcoming

Mohammed El Amine Abdelli is a Visiting Researcher at University of Salamanca, Spain and Member of Laboratory LEGO, University of Brest, France. Nawal Chemma is an Associate Professor at the University of Relizane, Algeria. Soudani Ahlem is a Professor of Economics, Business and Management at the University of Guelma, Algeria. Samir B. Maliki is currently Visiting Professor at the Univeristy of Brest in France and a Professor of Economics and Business at the University of Tlemcen, Algeria. Gurmeet Singh is currently working as Professor and Head in School of Business & Management at the University of the South Pacific in Fiji.