Digital Entrepreneurship and the Global Economy

J. Mark Munoz

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Paperback

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English

Routledge
26 August 2024

Economics; International business; Research & development management; Business mathematics & systems

Series: Routledge Advances in Management and Business Studies

Digital entrepreneurship refers to business activities in the digital media and information and information and communication technologies. It encompasses entrepreneurial pursuits in areas such as artificial intelligence, blockchain, internet of things, and augmented reality among many more. The digital economy is expected to bring about $60 Trillion in revenue by 2025. With the rise and proliferation of emerging technologies globally, entrepreneurs have pursued opportunities to leverage skills, abilities, and resources to find innovative revenue streams. Companies such as Facebook, Uber, and Twitter are examples of highly successful digital firms that have become giants in the industry. Entrepreneurs and executives from all over the world are looking to follow in their footsteps. The book will outline and discuss ideas and approaches for companies of all sizes to benefit from the digital economy.

This edited book brings together chapter contributions from leading practice experts and academics from all over the world. It advances contemporary thinking on digital entrepreneurship and aims to become the ultimate reference guide on the subject, making it especially valuable to researchers, academics, students, and professionals in the fields of entrepreneurship, international business, and the management of technology and innovation.

Edited by: J. Mark Munoz
Imprint: Routledge
Country of Publication: United Kingdom
Dimensions: Height: 229mm, Width: 152mm,
Weight: 453g
ISBN: 9781032048246
ISBN 10: 1032048247
Series: Routledge Advances in Management and Business Studies
Pages: 142
Publication Date: 26 August 2024
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Paperback
Publisher's Status: Forthcoming

J. Mark Munoz is a tenured Full Professor of International Business at Millikin University in Illinois, and a former Visiting Fellow at the Kennedy School of Government at Harvard University.