Writer/Designer

Preface for Instructors Introduction for Students PART ONE The Multimodal Process 1  What Are Multimodal Projects? What Is Multimodal Composing? Why Should Multimodal Composing Matter to You? Writing/Designing as a Process           The Typical Writing Process           The Multimodal Composing Process           Touchpoints           ●  TOUCHPOINT: Understanding Multimodal Processes How Does Multimodality Work?           Linguistic Mode           Visual Mode           Aural Mode           Spatial Mode           Gestural Mode Understanding Modes, Media, and Affordances CASE STUDY Mapping the Impact of COVID-19  Multimodal Affordances           ●  TOUCHPOINT: Mode, Media, and Affordance in Everyday Texts WRITE/DESIGN! ASSIGNMENT: Mapping Your Multimodal Process           Write/Design! Option: Multimodal Literacy Narratives   2  How Does Rhetoric Work in Multimodal Projects? Rhetoric and Multimodality Analyzing a Rhetorical Situation           Author            Audience           ●  TOUCHPOINT: Analyzing Audience           Purpose           ●  TOUCHPOINT: Analyzing Purpose           Context           ●  TOUCHPOINT: Analyzing Context Analyzing Design Choices           Emphasis           Contrast           Color           Organization           Alignment           Proximity           ●  TOUCHPOINT: Analyzing a Website’s Rhetorical Design Choices Writing and Designing Rhetorically CASE STUDY Analyzing the Chemeketa CC Website WRITE/DESIGN! ASSIGNMENT: Designing a Rhetorical Analysis           Write/Design! Option: Writing a Rhetorical Analysis 3  Why Is Genre Important in Multimodal Projects? Genre and Multimodality           Genre           Understanding Genre Conventions Multimodal Genres: Defining the What and the How           Static and Dynamic Genres           Genre Structure and Design           ●  TOUCHPOINT: Finding Your Genre Genre Analysis: Analyzing the What and the How           Analyzing Genre Conventions           Questions for Genre Analysis           ●  TOUCHPOINT: Analyzing Musical Genres CASE STUDY Analyzing Multimodal Genres in Game Studies What if the Genre Is Unclear? WRITE/DESIGN! ASSIGNMENT: Analyzing Genre Conventions for Your Project           Write/Design! Option: Infographics as Visual-Argument Genres 4 How Do You Start a Multimodal Project? What Are You Supposed to Produce? Brainstorming Your Project Ideas           ● TOUCHPOINT: Multimodal Brainstorming           Pitching Your Project            Designing Your Pitch           ● TOUCHPOINT: Putting a Project Pitch Into Action CASE STUDY Pitching an App for the National Gallery Designing for Your Primary Audience Drafting to Stakeholder Expectations           ● TOUCHPOINT: Choosing a Draft Genre Using the Feedback Loop           ● TOUCHPOINT: Anticipating Feedback from Different Audiences WRITE/DESIGN! ASSIGNMENT: Proposing to Get It All Done           Write/Design! Option: Project Timeline   5  How Do You Design and Revise with Multiple Audiences? Designing with Your Collaborators            Strategies for Successful Collaboration            ● TOUCHPOINT: Write a Team Contract           Collaborative Workflow Options            ● TOUCHPOINT: Planning with a Team Working Alone           ● TOUCHPOINT: Working Alone Isnt Really Working Alone Putting Together a Complete Draft for Your Primary Audience           Delivering Drafts for Peer Review            ● TOUCHPOINT: Preparing Audiences for Feedback with a Delivery Plan Peer Reviewing Multimodal Projects           Read/View/Use the Text            Evaluate the Text            Provide Constructive and Specific Feedback            ● TOUCHPOINT: Giving Feedback on a Rough Draft CASE STUDY Revising an Advertisement Design with Stakeholder Feedback Revising Your Multimodal Project           Creating a Revision Plan            Finalizing Your Project            ● TOUCHPOINT: Revising Your Project Creating Documentation for Your Stakeholders           Collaborative Wiki            In-Line Comments            ● TOUCHPOINT: Creating a Style Guide Reporting and Reflecting on Your Project WRITE/DESIGN! ASSIGNMENT: Reporting on Your Project           Write/Design! Option: Reflecting on Your Project   PART TWO The Write/Design Toolkit   6  Working with Multimodal Assets and Sources    Collecting Assets                ● TOUCHPOINT: Building an Asset List Working with Multimodal Sources           Find Credible Sources            Evaluate Sources            ● TOUCHPOINT: Annotating Credible Sources in an Asset List Copyright Issues and Ethics           Copyright            Fair Use            Permissions            When Humans Are the Text            Creative Commons            ● TOUCHPOINT: Tracking Copyright and CC-Licensed Work Citing Assets and Sources           Provide Enough Information for Readers            Use a Credible Citation Style for Your Genre            ● TOUCHPOINT: Finding and Citing Sources Organizing and Sharing Assets           Categorize Your Files Appropriately            Use Good Naming Conventions            Use Version Control            ● TOUCHPOINT: Getting Your Assets In Order 7   Working with Technologies Choosing How to Work with Technologies           ● TOUCHPOINT: Learning How to Learn Deciding Between Analog and Digital What Does Your Audience Need?           ● TOUCHPOINT: Choosing an Analog or Digital Project Assessing Technological Affordances           ● TOUCHPOINT: Conducting a Technology Review Drafting Your Project: Static, Dynamic, and Timeline-Based Texts Prototyping for Static Texts           Outlines            Sketches            Models            ● TOUCHPOINT: Sketching a Draft Designing Drafts of Dynamic Texts           Wireframes            Mock-Ups            ● TOUCHPOINT: Drafting Your Wireframe and Mock-Up Composing Timeline-Based Drafts           Storyboards            Scripts            Rough Cuts            ● TOUCHPOINT: Drafting Your Storyboard Getting Feedback on Your Rough Drafts Preserving Your Assets with Metadata Preparing for the Multimodal Afterlife           Where Are Your Project Files Located?            How Long Are You Responsible for the Project?            ● TOUCHPOINT: Creating a Sustainability Plan Index