Why We Fail

Learning from Experience Design Failures

Victor Lombardi

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English

Rosenfeld Media
15 July 2013

Digital TV & media centres: consumer & user guides; Web graphics & design

Summary
Details

Just as pilots and doctors improve by studying crash reports and postmortems, experience designers can improve by learning how customer experience failures cause products to fail in the marketplace. Rather than proselytizing a particular approach to design, Why We Fail holistically explores what teams actually built, why the products failed, and how we can learn from the past to avoid failure ourselves.

By: Victor Lombardi
Imprint: Rosenfeld Media
Country of Publication: United States
Dimensions: Height: 226mm, Width: 152mm, Spine: 15mm
Weight: 522g
ISBN: 9781933820170
ISBN 10: 1933820179
Pages: 249
Publication Date: 15 July 2013
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active