The famous red covers of Who's Who are exclusive and only the enduringly notable get into them... After a week with the new Who's Who (and though it's heavy to pick up) ""you can't put it down"" best describes my feeling. -- Matthew Parris * The Times * The unrivalled compendium of the good and the great * The Daily Telegraph * Who's Who is a mirror in which society glimpses a reflection of its own achievement. * The Times * Britain's most famous reference book ...a biographical record of the great and the good. * Daily Mail *