WIN $150 GIFT VOUCHERS: ALADDIN'S GOLD

Close Notification

Your cart does not contain any items

Unraveling The Potency of Customer Relationship Management

CRM

Nishant Baxi

$24.95   $22.67

Paperback

Not in-store but you can order this
How long will it take?

QTY:

English
Leadstart Publishing Pvt Ltd
25 July 2023
Definition of Customer Relationship Management (CRM) Customer relationship management (CRM) represents an integral concept employed in all business settings as an effective strategy to manage a company's interaction with its customers (1). Described as a blend of practices, strategies, and technologies, CRM seeks to improve customer service relationships and optimize customer retention, thereby increasing sales growth. The value of CRM systems cannot be overstated. They compile customer data across different channels, or points of contact, between the customer and the company. These points of contact could be the company's website, telephone, live chat, direct mail, marketing materials, and social media. CRM systems also provide information on customers' personal information, purchase hi
By:  
Imprint:   Leadstart Publishing Pvt Ltd
Dimensions:   Height: 203mm,  Width: 127mm,  Spine: 4mm
Weight:   86g
ISBN:   9789358830972
ISBN 10:   9358830972
Pages:   70
Publication Date:  
Audience:   Children/juvenile ,  English as a second language
Format:   Paperback
Publisher's Status:   Active

See Also