Joanna Kosmaczewska is an Associate Professor at the University of Life Sciences of PoznaĆ, Poland. Her basic interests in research encompass tourism economics on rural areas and tourism behaviour. She is author of about 70 publications and a number of expert assessments and projects in the field of tourism. Walenty Poczta is Full professor, Dean of the Faculty of Economics at the Poznan University of Life Sciences. He is an author of over 400 publications, a member of numerous scientific councils and an expert of government institutions.