Alice and Maddie Bailey quite literally hail from a London plant and flower dynasty – their grandfather was a Dutch flower merchant and nursery owner, and their mother the celebrated horticulturalist and author Fran Bailey – Maddie and Alice Bailey head up Forest London, a cult plant and homewares shop with two sites in South London, along with a flower shop. They are also authors of The Green Indoors and The Hidden Histories of Houseplants and The Hidden Histories of Flowers.