The Frugal Book Promoter - 3rd Edition

I want to tell you how remarkably useful and efficient your HowToDoItFrugally Series is... Ms. Ho-Jo, you rock! Millions of thanks for the care and effort you have invested, and for your fabulous sense of organization. My media kit is all set up and being filled in. Whew! -- Deborah Hicks Midanek (Bailey), author I think all THREE HowToDoItFrugally books for... authors and novice publishers would make excellent, comprehensive textbooks for college courses on writing and publishing. -- Jim Cox, Editor-in-Chief, Midwest Book Review While brainstorming marketing ideas with one of my authors, she informed me she had just purchased the book The Frugal Book Promoter: How to Do What Your Publisher Won't [1st Ed.]. My immediate reaction was an internal 'oh no.' Then I clicked to Amazon to order it and read up on what it was I wasn't going to be doing! When the book arrived, I devoured it. By the time I was done there was neon-highlighter everywhere and, as a fan of Post-its, I made the book look like a yellow-feathered peacock! Carolyn Howard-Johnson has been there, done that in marketing her own books and she packed all her hard-earned wisdom into this HowToDoItFrugally series. -- Nancy Cleary, publisher, Wyatt-MacKenzie Carolyn Howard-Johnson started me on this whole journey of book publishing with her book The Frugal Book Promoter. I've hit best-seller status on Amazon several times since. I'm forever grateful to her. -- Christopher Meeks, author and writing instructor at USC and other colleges. At last--a solid, sensible, systematic guide to the ins and outs of promotion and publicity... Carolyn Howard-Johnson proves that she's not only an accomplished poet, essayist, and novelist, but also a marketing maestro! -- JayCe Crawford, Cup of Comfort author, copyright professional ...until now I didn't have many other staples to recommend to new authors looking for publicity. -- Jenna Glatzer, author of Make a Real Living as a Freelance Author (Writer's Digest) ...chock full of ideas that even seasoned book promoters will not have tried.... -- Dallas Hodder Franklin, writer The Frugal Book Promoter! I love it. Most authors don't have deep pockets for publicity, promotion, and marketing. The chapter on perks offered by Amazon is a perfect example of the kind of practical advice offered--the kind that took me months to discover. -- Rolf Gompertz, author, veteran publicist for NBC, and UCLA instructor