The Eloquent Engineer: Every engineer's-and technical professional's-guide to creating and delivering...

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Jun Echevarria Bob Serrano

The Eloquent Engineer

Every engineer's-and technical professional's-guide to creating and delivering compelling presentations...

Jun Echevarria, Bob Serrano

$48.95 $41.59

Paperback

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English

Antonio Neri Echevarria
12 March 2018

Business communication & presentation; Technology: general issues; Presentation graphics software

Engineers are often required to present technical concepts to non-engineers, many of whom are decision makers--a skill neither required nor taught in engineering school.

The Eloquent Engineer offers practical approaches to presentations that engineers and technical professionals will find easy to understand and adopt. It starts with practical advice on how to craft clear and simple messages, then goes on with methods to deliver these messages effectively. It also offers insights on adopting the right mindset, using pictures in a powerful way, practicing effectively, and even overcoming stage fright.

The book has a distinct engineering flavor. It was written by an engineer for engineers. It recognizes natural strengths while addressing common weaknesses of engineers when it comes to presenting. Many of the stories will resonate with technical professionals of all persuasions.

You will find this book an easy read. The messages are straightforward and the lessons simple. It uses everyday language and encourages the reader to do the same. The book models the use of rich imagery and is chockfull of real stories from the authors themselves.

This book will open your eyes to details and behaviors you never noticed before. It will teach you how to critique presentations--see clearly what works and what doesn't and will push you to keep getting better. You will learn that eloquence isn't just about the spoken word. It encompasses a whole lot more--what your audience hears, what they see, and how it all comes together.

By: Jun Echevarria, Bob Serrano
Imprint: Antonio Neri Echevarria
Dimensions: Height: 216mm, Width: 216mm, Spine: 11mm
Weight: 395g
ISBN: 9781775229001
ISBN 10: 1775229009
Pages: 160
Publication Date: 12 March 2018
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Jun is a professional engineer in Alberta, Canada. He has a Master of Science in Electrical Engineering and an MBA, as well as professional credentials in project management (PMP) and business analysis (PMI-PBA). Before migrating to Canada in 2011, he had worked as an electrical engineering professor and as a senior executive in various roles in industry and government. Teaching honed his skills at simplifying and being clear. As an executive, he learned to translate technical things in terms that management could understand. He draws the book's lessons, insights and stories from experiences that bridge engineering and management. Bob is a creative adviser for a top-tier multinational project delivery company based in Sydney, Australia, with Canadian headquarters in Calgary, Alberta where he's worked for the past 10 years in the business development group. He also worked as a creative director for a Calgary-based marketing design company while simultaneously running his own freelance design/production outfit, bobserranocreative.com. Prior to moving to Canada in 2004, Bob ran his own boutique audiovisual production company. He also worked as an art director for a high-end lifestyle magazine and taught corporate identity and logo design, computer-based illustration, and non-linear video editing while writing original music for radio and TV ads.