Andi Robinson is an experienced content marketer named the 2021 Content Marketing Institute Community Champion. She works with organizations big and small to help them reach their audiences in new and effective ways that help build advocates for their products and services. Mrs. Robinson owns a marketing consultancy, Hijinx Marketing. She works with small businesses to identify the best strategies to understand their current and prospective customers to create better content and choose the proper distribution channels to build meaningful and profitable relationships. She has developed marketing and business development plans for legal, pharmaceutical, and agriculture industries, working with global and cross-functional teams. You will often find her as a guest on business and marketing podcasts.