The Bystander Effect

‘Look out for this fantastic book, due April 2020. It explains the misperception of stacked odds and personal powerlessness that stops individuals challenging bad behaviour. Stunning. Humbling. Thought-provoking.’ Kathryn Mannix, author of With the End in Mind ‘A fascinating look at why some of us will go to others’ aid, while others do nothing… very readable… encouraging… a surprisingly positive book’ Sunday Times ‘An examination of moral courage and its disappointing scarcity’ Economist ‘In this powerful, well-written book, Catherine Sanderson explains what psychology has taught us about why good people so often do nothing… If you have ever regretted being silent (and who hasn't?) this is the book for you’ Barry Schwartz, author of The Paradox of Choice ‘Thoughtful and beautifully written … A smart and practical guide to becoming a better and braver version of ourselves’ Daniel Gilbert, author of Stumbling on Happiness ‘Catherine Sanderson, like no other psychologist, invades our minds. Her riveting storytelling challenges us to rethink why we avert our eyes to evil, tolerate bullying, and excuse unforgivable workplace behaviour’ Walter V. Robinson, former editor of the Pulitzer-winning Boston Globe team ‘Brilliant … The unrelenting rigor of her analysis, sweeping breadth of research and evocative lucidity empower us to act – and also give us hope. This book comes not a moral moment too soon’ Cornell William Brooks, former President of the NAACP ‘Makes a powerful argument for building, as early as possible, the ability to stand up for what’s right in the face of peer pressure, corrupt authority, and even family apathy. Citing case after case revealing how easy it is for people’s moral instincts to be muted, and detailing how that silence is visible on brain scans, Sanderson guides readers toward her inevitable conclusion: We can do better’ Psychology Today