Staging a Comeback

Broadway, Hollywood, and the Disney Renaissance

Peter C. Kunze

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English

Rutgers University Press
15 September 2023

Film theory & criticism; Media studies; Media, information & communication industries

In the early 1980s, Walt Disney Productions was struggling, largely bolstered by the success of its theme parks. Within fifteen years, however, it had become one of the most powerful entertainment conglomerates in the world. Staging a Comeback: Broadway, Hollywood, and the Disney Renaissance argues that far from an executive feat, this impressive turnaround was accomplished in no small part by the storytellers recruited during this period. Drawing from archival research, interviews, and textual analysis, Peter C. Kunze examines how the hiring of theatrically trained talent into managerial and production positions reorganized the lagging animation division and revitalized its output. By Aladdin, it was clear that animation-not live-action-was the center of a veritable ""Renaissance"" at Disney and the animated musicals driving this revival laid the groundwork for the company's growth into Broadway theatrical production. The Disney Renaissance not only reinvigorated the Walt Disney Company, but both reflects and influenced changes in Broadway and Hollywood more broadly.

By: Peter C. Kunze
Imprint: Rutgers University Press
Country of Publication: United States
Dimensions: Height: 235mm, Width: 156mm, Spine: 30mm
Weight: 50g
ISBN: 9781978827813
ISBN 10: 1978827814
Pages: 222
Publication Date: 15 September 2023
Recommended Age: From 18 to 99 years
Audience: General/trade , College/higher education , Professional and scholarly , ELT Advanced , Primary
Format: Paperback
Publisher's Status: Active

PETER C. KUNZE is an assistant professor of communication at Tulane University. He is the editor or coeditor of several books, including The Films of Wes Anderson: Critical Essays on an Indiewood Icon, American-Australian Cinema: Transnational Connections, and Taking a Stand: Contemporary US Stand-Up Comedians as Public Intellectuals.

Reviews for Staging a Comeback: Broadway, Hollywood, and the Disney Renaissance

"""Staging a Comeback tells a fascinating, complex story of corporate ambition, artistic vision, and theatrical collaboration. Kunze brilliantly reveals how the interdependence of theater and animation, New York City and theme parks, Hollywood producers and Broadway musical theater artists enabled Disney's breathtaking success.""--Stacy Wolf ""author of Beyond Broadway: The Pleasure and Promise of Musical Theatre across America"" ""Peter Kunze's Staging a Comeback brings a fresh perspective to the Disney 'renaissance' of the 1980s and '90s. He examines these films' historical connection to the theatricality, anthropomorphic performance, and mediated liveness of classic animation. The book is also noteworthy for the author's innovative research methods, in light of the studio's reluctance to open up to independent scholarship. Kunze shows that if you can't enter the castle over the moat, you can storm it by way of the ramparts.""--Donald Crafton ""author of Shadow of a Mouse: Performance, Belief, and World-Making in Animation"""