Carl D. Marci, MD, a leader in the fields of social and consumer neuroscience, is Chief Medical Officer at Cava Capital and was formerly the Chief Neuroscientist at the Nielsen Company. He also is on the faculty of Harvard Medical School and is a psychiatrist at Massachusetts General Hospital.
Marci is the rare voice who can speak with authority as a psychiatrist, neuroscientist, and practicing consumer psychologist. His diagnosis of the American condition is clear-we are addicted to our digital lifestyles and consequently less connected to each other. I advise everyone who cares about their mental, physical, and financial well-being to read Marci's lively book and follow his prescriptions for a healthy tech-life balance. -- Michael L. Platt, author of <i>The Leader's Brain</i> A fascinating and comprehensive look at how technology, media, and information are affecting our brains and our behavior. Marci stresses the importance of the prefrontal cortex in managing our health and well-being, and he shows how our increasing use of and reliance on phones and social media have affected our attention spans, decision making, and ability to build connections with others. -- Elizabeth Johnson, Executive Director of the Wharton Neuroscience Initiative, University of Pennsylvania