SALE ON THAMES & HUDSON SHOW ME MORE

Close Notification

Your cart does not contain any items

Reputation Matters: How to Protect Your Professional Reputation by Jonathan Coad at Abbey's Bookshop,
Reputation Matters: How to Protect Your Professional Reputation
— —
Jonathan Coad

Reputation Matters

How to Protect Your Professional Reputation

Jonathan Coad

$49.99

Hardback

Not in-store but you can order this
How long will it take?
English
Bloomsbury Business
28 April 2022
Business strategy; Public relations; Company, commercial & competition law
The essential guide to protecting and managing the professional reputation of both yourself and your organization

In the volatile landscape of social media and viral news, professional reputations can be wrecked within a matter of hours. Passivity in the face of public criticism is often perceived as conceding guilt, while an ill-judged response can just make things worse. But few senior business leaders, entrepreneurs, public figure, talent managers, in-house lawyers and even PR professionals are aware of the full array of strategies available that can both prevent and mitigate PR crises.

In Reputation Matters, Jonathan Coad draws upon his decades of expertise (both as one of the country’s leading PR lawyers and as a highly regarded editorial lawyer) to provide this essential guide to protecting and managing both your professional reputation and that of your organization.

With the blurred lines between traditional and social media and the growing predominance of misinformation, reputations are now more valuable and vulnerable than ever. Reputation Matters grants readers a unique insider’s insight into how the media works, teaches the best strategies for countering any threats, and uncovers the intricacies of litigation PR. In this engaging and essential book, Jonathan gives practical advice on how to cultivate and secure your reputation, which is enriched and supported by a selection of first-hand case studies from his illustrious career.
By:  
Imprint:   Bloomsbury Business
Country of Publication:   United Kingdom
Dimensions:   Height: 234mm,  Width: 153mm, 
ISBN:   9781472994431
ISBN 10:   1472994434
Pages:   288
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Active
1. Introduction 2. Why Reputation Matters 3. Key Regulations and Laws 4. How the Media Operates 5. Avoiding a Media Crisis 6. Preparing for a Media Crisis 7. What to Do if a Media Crisis Looms 8. Dealing with a Media Crisis if it Breaks 9. Litigation PR 10. Looking to the Future 11. Conclusion Appendices Index

Jonathan Coad is a PR professional and media lawyer who has looked after high-profile clients for over 25 years. He has consistently been named in legal directories as one of the leading reputation management specialists. Jonathan honed his skills as a partner in firms such as Schillings and Lewis Silkin, and has worked with top brands such as Amazon, Gucci, Disney, Talk Talk, The Universal Group, Jaguar Land Rover and Procter & Gamble. He has also acted for numerous high profile individuals such as the Beckhams, Lady Gaga, Amy Winehouse, Eminem, Geri Halliwell, Caroline Flack, Noel Edmonds, Holly Willoughby and Ant & Dec. He has also worked extensively as an editorial lawyer for clients such as ITV, Sky, Huffington Post, Viacom, Haymarket Media Group and Newsweek. He has provided legal oversight for films, current affairs programs, hard-hitting documentaries, high-profile autobiographies and controversial satire such as South Park.

See Also

Reputation Matters: How to Protect Your Professional Reputation

The Lawsuit-Free Company

How to Use the CoverMySix(R) Method...

Alex Gertsburg

Paperback

$30.95  $28.07

Not in-store but you can order this

ADD +
Reputation Matters: How to Protect Your Professional Reputation

Australian Commercial Law

Dilan Thampapillai (Australian National...

Paperback

$140.95 

Not in-store but you can order this

ADD +
Reputation Matters: How to Protect Your Professional Reputation

Limited Liability Companies For...

Jennifer Reuting

Paperback

$49.95 

Not in-store but you can order this

ADD +
Reputation Matters: How to Protect Your Professional Reputation

AI in Solicitation and Contract...

Transforming the Way We Do Business...

Abebe-Bard Ai Woldemariam

Paperback

$73.95  $63.06

Not in-store but you can order this

ADD +
Reputation Matters: How to Protect Your Professional Reputation

A Manual of Style for Contract Drafting,...

Kenneth A. Adams

Paperback

$270 

Not in-store but you can order this

ADD +
Reputation Matters: How to Protect Your Professional Reputation

Vanishing Contract Law

Common Law in the Age of Contracts...

Catherine Mitchell (University of...

Paperback

$56.95 

Not in-store but you can order this

ADD +