Karen O'Reilly is Emeritus Professor of Sociology at Loughborough University and a freelance qualitative research trainer.
“This is a fantastic book, a 'must' read for all tutors, students and practitioners of qualitative research methods. Creative and innovative examples will inspire beginners as well as more experienced researchers. It is beautifully and clearly written and delivers an excellent toolkit across the entire trajectory from research design to communicating your findings. I will use and share it for years to come!” Maggie O'Neill, University College Cork “This is the perfect introduction to qualitative research. O'Reilly draws on her unparalleled talent and experience of undertaking and instructing in qualitative research to deliver this brilliantly lucid and outstandingly rigorous guide to the theory, practice and ethics of qualitative research. Packed with clear up-to-date discussions, fascinating examples, excellent tips and an accessible toolbox, this book is an essential go-to text for anyone interested in qualitative research.” Sarah Pink, Monash University