Mark Crowder is Senior Lecturer in Strategy, Programme Leader, and the Education Lead Officer for the Department of Strategy, Enterprise, and Sustainability at Manchester Metropolitan University, UK. Mohammad Roohanifar is Senior Lecturer in Strategy and Subject Lead for Strategy and Sustainability within the Department of Strategy, Enterprise, and Sustainability at Manchester Metropolitan University, UK. Trevor A. Brown is Senior Lecturer in Strategy and Apprenticeships Lead within the Department of Strategy, Enterprise, and Sustainability at Manchester Metropolitan University, UK, teaching professionals within education, health, and the public sector.
This book fills a much-needed gap in the market by combining strategic management and the public sector. Its uniqueness lies in the exploration of psychology within strategic decision making and extensive guidance to practitioners It builds upon the work of seminal authors and shows how theory derived from the private sector can be adapted to the public sector. It will be a valuable book to UG and PG students and public sector managers. Maria Mouratidou, Institute of Business, Industry & Leadership, University of Cumbria, UK The book provides a well-balanced coverage of theories and applications of strategy and strategic decision-making in the public sector. The authors explain the role of institutional, cognitive and behavioural processes in making strategic decisions. Case studies and tools like, for example, cognitive mapping and strategic workshops will help practitioners develop strategy in public sector organisations. Alberto Asquer, School of Finance and Management, SOAS University of London, UK