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Pharmacies

Chris van Uffelen

$90

Hardback

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English
Braun Publishing AG
01 December 2011
Pharmacies constitute a special form of commercial architecture. The market for medicines, which is heavily regulated in most countries, has led to a veritable competition of the atmosphere of space : since where product and price can no longer provide a competitive advantage, customer loyalty must be created with other means. In addition to professional competence and familiarity with the customers, that becomes above all the ambiance. That in turn translates to the modern and hygienic pharmacy, together with a friendly and assuring spatial experience. The selected examples show the design sophistication with which pharmacies today, from a functional as well as atmospheric standpoint, set themselves apart from the historical chemists' shelves - and the competitors.
By:  
Imprint:   Braun Publishing AG
Country of Publication:   Switzerland
Dimensions:   Height: 295mm,  Width: 225mm,  Spine: 30mm
Weight:   1.910kg
ISBN:   9783037680964
ISBN 10:   3037680962
Series:   Architecture in Focus
Pages:   288
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Active

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