Pets are Family

It's as simple as that.

Erika Sinner

$34.99

Paperback

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QTY:

English

BookBaby
01 July 2024

Domestic animals & pets

Erika's personal moment came in the summer of 2023. Within two weeks she tragically lost one of her Shar Pei, Kingston, while another, Edmond, was diagnosed with cancer. So began a summer-long fight of radiation, immunotherapy, and surgeries between hours-long drives to the hospital. She loved these dogs as sons and her grief was profound, unlike anything she had experienced before. While pet bereavement was available to her, she became very aware that it wasn't the norm. Knowing she was not alone in her shame and grief as a pet parent, she began to gather resources and write about her experience. Her book, Pets Are Family, is slated to be released in early 2024 and is a first step in raising awareness about the necessity of pet bereavement leave in organizational policies.

Erika sees Kingston's passing and the events that followed as her ""moment that mattered,"" one that only she will ever feel the full weight of. It has inspired her to show up more vulnerably and lead by example so others feel like they can do the same when their moments arise. While updating company policies to include pet bereavement is crucial, it's just a part of her bigger mission to bring more empathy into the workplace. Because, after all, we're only human, and we need each other more than ever.

Empathy in the workplace is about more than cush benefits and a set of values listed in a handbook. But what does this really mean?

With relentless determination, Erika Sinner is on a mission to show us-

not just within the confines of Directorie, the life science commercialization company she founded and leads as CEO, but across the globe. Erika aspires to be a catalyst for empathy-driven change within organizations. And having defied the odds of extremely humble beginnings to meet overwhelming entrepreneurial success, there is no doubt that she will achieve her goal. It's just a matter of when.

Erika grew up in a small Missouri town. She had to work for anything she wanted and often helped her single mother pay for basic needs like food and electricity. This part of her story isn't shared for pity, but rather to paint the picture-

these early years instilled the grit, tenacity, and work ethic to ambitiously chase big dreams and realize them. Erika put herself through night school, graduated with a degree in marketing and communications, and entered the world of healthcare, where she worked her way up the ranks in pharmaceutical marketing and, amidst 70-hour work weeks, hoped to make a difference.

Erika launched Directorie, a company dedicated to propelling small-to-midsize life science organizations forward in bringing vital products to market. And, in turn, helping patients with rare and ultra-rare diseases receive the medicines they need most.

By stepping into the role of CEO, Erika has tapped into newfound potential and purpose. She marries feminine leadership with masculine business savvy to bring unparalleled empathy, thoughtfulness, and understanding to the workplace while maintaining high standards and expectations. Erika's gift is that she recognizes the humanity in everyone-

and honors it. She creates space for people to show up authentically and brings an ease and vulnerability that is hard to replicate. Her team calls it ""the Erika effect."" Whether celebrating a major life milestone, bringing excitement to the everyday, or validating someone's feelings, even if she can't fully relate, Erika believes certain moments matter and deserve extra compassion and understanding.

By: Erika Sinner
Imprint: BookBaby
Country of Publication: United States
Dimensions: Height: 215mm, Width: 139mm, Spine: 17mm
Weight: 394g
ISBN: 9798350945409
Pages: 280
Publication Date: 01 July 2024
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Erika Sinner is a CEO, a compassionate advocate, and the guiding force behind Directorie , a company dedicated to propelling life science organizations forward in bringing vital products to market. With a career spanning nearly two decades, Erika's innovative spirit has fostered successful teams and elevated brands within the pharmaceutical industry. Erika's unwavering commitment to reimagining possibilities extends far beyond the boardroom; she's a woman of action, unafraid to confront societal gaps head-on. Her determination to foster empathetic solutions shines in both her professional and personal life. Erika stands not only as an exceptional CEO but also a devoted wife, a passionate supporter of animals, and leading organizations with compassion. Fueled by her experience in grief, Erika recognized an unaddressed dimension of pet loss, prompting her to shine a light on this often-overlooked facet of the human experience. Through her compelling storytelling, she empowers us to create a world that better supports one another in times of sorrow. Erika's vision includes advocating for the inclusion of pet bereavement leave in organizational policies, sparking a wave of empathy-driven change and leadership. Erika's remarkable capacity to effortlessly blend approachable friendless with strong support has left an enduring impact on those fortunate enough to cross her path. Her courage in openly sharing her personal journey of loss and vulnerability serves as a guiding light of hope for individuals navigating their own challenges. This book, a reflection of Erika's spirit, will resonate with your heart and guide you toward meaningful action in the face of adversity. Erika is not merely an author; she's a catalyst for healing and transformation.

Reviews for Pets are Family: It's as simple as that.

""Erika displays courageous vulnerability in this book and exemplifies how necessary it is in our grief journey. This is a passionate guide through pet loss that takes time to address both the emotional as well as the practical aspects of the subject matter, some of which have yet to be addressed in current literature."" - Christiana Saia, GC-C, Certified Pet Loss Coach, Lap of Love Veterinary Hospice ""In 'Pets are Family, ' Erika beautifully captures the profound impact of pets who have a permanent residence in our hearts. This exploration of grief, resilience, unconditional love and companionship reminds us that we are not alone in experiencing the loss of a beloved pet. As I personally embark on the final chapter in the life of our own furry family member, Erika reminds us that the bond we share never goes away and will always be cherished in their everlasting memories."" - Greg Divis, Chief Executive Officer ""In my lifetime, I have lost many pets due to critical illnesses and have suffered a great deal of grief from losing what I consider to be family members. Our animals do not have the same life span as humans so to endure these losses can take a toll on the entire family. Yet, humans continue to adopt new animals into their lives because pets provide unconditional love and much joy to us. Erika has also suffered a great loss for her beloved Kingston and discusses her grief and the impact it has had not only at home, but also in the workplace. With this grief, Erika was inspired to write this amazing book which sparks the conversation on how we as humans can deal with these losses, but also what we can do differently in society to support this grief that is sometimes disregarded."" - Melissa Hughes, Chief Operating Officer and former Director, Human Resources St. Louis Cardinals