Bobby Kim, also known as Bobby Hundreds, is the author of This Is Not a T-Shirt. He is an illustrator, a documentarian, a designer, and a writer. In 2003, he cofounded the Hundreds, a global men's streetwear brand and editorial platform, with Ben Shenassafar and a few hundred bucks. The two are also partners in Second Sons, a brand-development group that incubates, structures, and facilitates other small businesses. Hundreds lives in Los Angeles with his wife and two sons.