Multi-Billion-Dollar Pet Food Fraud

By:   Tom Lonsdale
Imprint:   Rivetco Pty Ltd
Country of Publication:   Australia
ISBN:   9780645726503
ISBN 10:   0645726508
Publication Date:   01 May 2023
Audience:   General/trade ,  ELT Advanced
Format:   Paperback
Publisher's Status:   Active

Dr Tom Lonsdale BVetMed MRCVS is a highly respected and accomplished veterinarian with more than 50 years of experience in the field. Over and above the standard vet’s duty of care to protect the health and wellbeing of animals, he has become one of the world’s leading natural feeding experts and the preeminent advocate for raw meaty bones. Dr Lonsdale was born in Britain and graduated from the Royal Veterinary College, University of London, in 1972, beginning his career in veterinary medicine as a volunteer in Nairobi, Kenya. He subsequently worked in farm animal, zoo animal, and small animal private practice in the UK before emigrating to Australia at the beginning of the 1980s, where he established a mixed animal veterinary clinic in Western Sydney. He first began to suspect that an industrial diet of highly processed commercial pet food could be causing a wide range of serious health issues for dogs and cats in the late 1980s. He discovered, to pet owners’ delight, that numerous ailments, not least the visible dental and gum disease that seems endemic in the pet population, could be rectified by swapping ‘junk pet food’ for high-quality raw meaty bones. This marked the beginning of three decades of observation, research and campaigning to improve the health and wellbeing of pets through a diet of raw meaty bones. As well as helping pet owners and their pets through the advocation of raw meaty bones, he has given voice to the voiceless by consistently calling for global pet food manufactures and those veterinary schools and practices that he accuses of colluding with pet food manufacturers to be held accountable for their actions. Dr Lonsdale believes they are deceiving pet owners and harming pets by selectively ignoring scientific fact around the inadequacy of ‘junk pet food’ in the pursuit of profit maximisation. In 1991, he first brought his concerns about commercial pet food to the wider public’s attention through a newsletter, ‘Oral Disease in Cats and Dogs’. He has continued to write extensively on the subject since then, authoring three books (published through Rivetco), including Raw Meaty Bones: Promote Health and Work Wonders: Feed Your Dog Raw Meaty Bones. His latest book, Multi-Billion-Dollar Pet Food Fraud: Hiding In Plain Sight, explores the ways in which ‘junk pet food’ manufacturers are fuelling a global pet illness pandemic through the promotion of highly processed pet food. The book reveals the unscrupulous tactics pet food manufactures use to dominate the market in the name of profit and their efforts to ‘control the science’ through governmental lobbying and university partnerships, despite being abundantly aware of the harmful effects of their products

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