More Sales, Less Marketing

Simple Format, Power Punch of InformationWhilst some of this information may not be new, the way it is presented is. It offers a fresh perspective, relatable content, easy to apply and read. I love the analogy and our journey along the Yellow Brick Road. I have already implemented several of the strategies. Highly recommend! Thanks Fran Sales Wisdom Made Easy to Read and Apply!This book is a breath of fresh air for anyone who has read all the books but still struggles with saying the ""s"" word out loud. In More Sales Less Marketing Fran shares her decades of experience and expertise in this highly readable book with actionable models and strategies. I love Fran's writing style. It's so relatable which makes her techniques incredibly easy to implement. What sets this book apart is its accessibility-Fran's ideas are presented in a way that feels approachable. It's filled with gold and provides a roadmap we can all follow. I love this book. Highly recommend! A great read for business owners who don't want to sell their souls as part of the sales processI imagine I'll return to re-read this book as things change and evolve in my business. This is the perfect book for anyone wanting to improve their sales skills and who feel as though they've done everything business gurus typically tell people to (build their email list, post to social media, publish blogs etc.) without the desired return on investment. I love how this book weaves in storytelling and breaks the sales process down into digestible chunks. Best of all, I feel reassured knowing that with practice, I can improve my sales skills with the knowledge I am providing people with something they genuinely need.