Professor Joanne Reeve is an academic GP committed to excellence in academic primary care at the heart of the design and delivery of quality primary care. Primary care is the bed rock of the NHS, and is underpinned by a discipline of academic primary care which delivers the workforce, research evidence and strategic vision for practice and policy. Joanne graduated from Liverpool Medical School in 1997, and started out planning a career in public health medicine. A Masters in Public Health rekindled her interests in the professional, clinical and academic challenges of developing person-centred healthcare. She returned to General Practice and successfully applied for doctoral funding from the NCCRCD (the precursor to NIHR) to look at person-centred management of distress in terminal illness. Following her PhD, she worked in Manchester, Liverpool and Warwick developing a portfolio of work on Primary Care redesign based on the principles of medical generalism (whole person medical care). Her work has been supported by fellowships from the NIHR (including a Clinical Lecturership at Manchester, and a Clinician Scientist Award at Liverpool). Joanne joined Hull York Medical School in 2017 to establish the Academy of Primary Care - championing innovative scholarship driving excellence in primary care provision.
"""But for someone who wants to transform their general practice into a “wise place” where generalist care is possible, or instil fire in their belly to challenge a healthcare system that seems designed to pervert this kind of care, Reeve’s new book is worth a look."" - Professor Trisha Greenhalgh, BJGP Open"