Made Up

A History of Identity and Gender Expression Through Makeup and Style

Charli Butterfield

$284

Hardback

Forthcoming
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English

Focal Press
17 December 2024

Performance art; Theatre Studies; History; Media studies; Gender studies, gender groups

This book explores historical and modern uses of makeup for self-expression, with a focus on gender.

The book begins by exploring the historical influences in the origins and development of makeup across genders, providing a whistle-stop tour of gendered adornment through time.

The chapters that follow explore more specific topics that provide context for a range of influences on self-expression:

Sex, gender and identity, including introductory gender theory and terminology relevant to the topic. Restrictions and resistance faced by the queer community regarding expression, with a historical look at pioneers of the movement. Gendered cosmetic advertisements through time. Subcultures and coded expression. Beauty and identity in the digital age. The impact of global ideals on the cosmetics market, with a focus on South Korea, exploring historical and modern influences and trends.

The book can be explored in a sequential or non-sequential order, as each chapter provides a standalone approach to a topic and concludes with questions to encourage further contemplation and research.

This book is written for anyone interested in the history of makeup as a vehicle for self-expression, and how gender comes into play; students and teachers of Theatrical makeup and Fashion courses, makeup artists, makeup enthusiasts, and those curious to discover what Ancient Egyptians and emos may have in common (spoiler: it’s not snakebites).

By: Charli Butterfield
Imprint: Focal Press
Country of Publication: United Kingdom
Dimensions: Height: 198mm, Width: 129mm,
ISBN: 9781032454078
ISBN 10: 1032454075
Pages: 190
Publication Date: 17 December 2024
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Hardback
Publisher's Status: Forthcoming

1. Adorned – An Abridged History of Gendered Makeup & Style 2. Sex, Gender & Identity 3. Restrictions & Resistance 4. Gendered Advertising 5. Subcultural Style - Not Just a Phase 6. Beauty 2.0 - Expression and Identity In The Digital Age 7. Borderless Beauty & The Korean Wave

Charli Butterfield is a makeup artist and lecturer specialising in the history of makeup and creative makeup practice. With an MA in art history and background in gender studies, along with over a decade of experience working with creative makeup brands, Charli is an enthusiastic champion of self-expression and teaches across a range of disciplines on subcultures, global beauty trends and identity through makeup and style.