Language Policy and Planning for the Modern Olympic Games

Jie Zhang, Ingrid Piller

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Hardback

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English

De Gruyter Mouton
19 April 2021

Sociolinguistics; Translation & interpretation; Sign languages, Braille & other linguistic communication; Olympic games

Series: Trends in Applied Linguistics [TAL]

This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds.

Foreword by Ingrid Piller

By: Jie Zhang
Preface by: Ingrid Piller
Imprint: De Gruyter Mouton
Country of Publication: United States
Dimensions: Height: 230mm, Width: 155mm,
Weight: 533g
ISBN: 9781614516866
ISBN 10: 1614516863
Series: Trends in Applied Linguistics [TAL]
Pages: 281
Publication Date: 19 April 2021
Audience: Professional and scholarly , Undergraduate , Undergraduate
Format: Hardback
Publisher's Status: Active

Jie Zhang, Zhongnan University of Economics & Law, Wuhan, China.