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In Any Event

Top Tips on Managing any Corporate Event

Simon Maier

$45

Paperback

Not in-store but you can order this
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English
A & C Black Publishers Ltd
06 December 2012
What are the greatest events of all time? Why do some events move, entertain or sell to us, while others just don't? Answering these questions and more In Any Event is an essential guide to all aspects of event management. Whether you are planning a crucial meeting, product launch, a road show or VIP conference, this book showcases the most important elements that go towards making any event a success, explaining how things can be made to go not just right but brilliantly.

Written by an event management expert, Simon Maier, and featuring advice, international case studies and interviews with people in the know, it will become a must-have for anyone who wants to wow their audience.
By:  
Imprint:   A & C Black Publishers Ltd
Country of Publication:   United Kingdom
Dimensions:   Height: 234mm,  Width: 153mm, 
Weight:   376g
ISBN:   9781408168332
ISBN 10:   1408168332
Pages:   352
Publication Date:  
Audience:   Professional and scholarly ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active

Simon Maier is an experienced corporate and public event director and a former managing director of ICM, a Saatchi & Saatchi event management agency company, amongst other large event agencies. He has lectured throughout the world presenting on topics related to communications, presentation techniques and the ingredients of strategy development. He has written speeches for many senior internationally well-known politicians and business leaders and is the author of Speak Like a President (A & C Black, 2010).

Reviews for In Any Event: Top Tips on Managing any Corporate Event

Simon Maier's understanding of the corporate world is second to none - and he's as adept at seeing the comedic side of an event as well as its added value. -- Paul Grecian Chairman, Gallowglass Ltd Without a doubt, Simon Maier understands the ins and outs of corporate events better than anyone I know! -- Ben Myatt Celebrity Speakers Associates (www.speakers.co.uk/) Simon Maier deftly combines in his writing a rare understanding of the foibles and absurdities of corporate life, an insightful understanding of the minds and emotions of its major players and a wicked sense of humour to poke fun at the vanities, contradictions and double-speak of modern business. -- Hugo Chapman Italian drawings curator, British Museum Simon Maier's corporate communications and events experience is deep and wide. He's clever, witty and has a hugely readable and enjoyable writing style. -- Martin McDonnell Senior Consultant, Lee Hecht Harrison DBM There are very few people I know with more insight than Simon Maier. -- Anthony Horowitz author and writer


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