A jargon free guide to every aspect of business, covering types of companies, finance, marketing, and more
This brilliant book explains and explores the essential terms and key concepts in the world of business, finance, and company management.
If you're perplexed by profit margins, confused by cash flow, or baffled by balance sheets, all your questions and many more are answered in this indispensable guide. Get to grips with how companies work from management to research and development, and sales and marketing to production and distribution.
Eye-catching visual aids give a helpful representation of each and every aspect of business, while the complex subject matter is broken down into clear definitions and concise explanations, expressed in easy-to-understand language. Crammed with essential know-how, How Business Works is perfect for anyone looking to boost their business brain or learn the ropes from the ground to the top.
By:
DK, Phonic Books Imprint: Dorling Kindersley Country of Publication: United Kingdom Dimensions:
Height: 239mm,
Width: 202mm,
Spine: 31mm
Weight: 1.183kg ISBN:9780241515655 ISBN 10: 0241515653 Series:DK How Stuff Works Pages: 352 Publication Date:01 March 2022 Audience:
College/higher education
,
Professional and scholarly
,
Primary
,
Undergraduate
Format:Hardback Publisher's Status: Active