Ezra Petronio: Visual Thinking & Image Making

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Ezra Petronio

Visual Thinking & Image Making

Ezra Petronio

$300

Hardback

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English

Phaidon Press Ltd
12 September 2023

Individual designers; Fashion & textiles: design

The first comprehensive monograph on the work of one of the world's most influential art directors, Ezra Petronio

Having a strong brand identity has never been more vital than it is today, and yet the real creative visionaries who can transform and reinvigorate a brand are few. Ezra Petronio is a true master, and his work with leading fashion and beauty brands is bold and impactful.

An immersive visual survey of 25 years of impactful art direction, product design, and image making, with examples taken from across the entire range of his work, this book includes work for Chanel, Chloe, Comme des Gar ons, Gucci, Hermes, Louis Vuitton, Prada, Saint Laurent, and Jil Sander, as well as Glossier, H&M, Revlon, and Zara. With 1,000 images of ad campaigns, branding, Self Service magazine spreads, graphics, and his polaroid series, which features the likes of Louise Bourgeois, Edward Enninful, Kim Kardashian, Kylian Mbappe, Kylie Minogue, Rick Owens, and Juergen Teller, it also includes texts that reflect on the process of image making; conversations with industry insiders on the art of art direction; and quotes from the likes of Honey Dijon, Marc Jacobs, and Chloe Sevigny on their creative process.

This impressive book is the first retrospective monograph on his career, illustrating the full breadth of his creative vision, from ad campaigns to his iconic Polaroid series, and demonstrating what it takes to make a brand truly stand out.

By: Ezra Petronio
Imprint: Phaidon Press Ltd
Country of Publication: United Kingdom
Dimensions: Height: 340mm, Width: 270mm, Spine: 40mm
Weight: 2.900kg
ISBN: 9781838667122
ISBN 10: 1838667121
Pages: 424
Publication Date: 12 September 2023
Audience: General/trade , ELT Advanced
Format: Hardback
Publisher's Status: Active

Ezra Petronio is the New York-born, Paris-based founder and creative director of the multi-disciplinary creative and strategic agency Petronio Associates, established in 1993, and he has been the editor-inchief and creative director of the cult biannual fashion magazine, Self Service, since 1994. Petronio is also a highly respected photographer and runs Content Matters, an agency specializing in digital marketing and brand storytelling.

Reviews for Ezra Petronio: Visual Thinking & Image Making

‘Tells not only the story of Petronio’s collaborations and his unfiltered creativity, but also the evolution of fashion since the 1990s.’ – muse magazine