Exploring Internal Communication

Towards Informed Employee Voice

Kevin Ruck

$58.99

Paperback

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English

Routledge
13 June 2022

Psychological theory & schools of thought; Occupational & industrial psychology; Economics; Production & quality control management; Organisational theory & behaviour

Exploring Internal Communication has long been the go-to publication for internal communication, public relations and human resources practitioners who want their practice to be grounded in research and guided by evidence-based advice. The new fourth edition has been comprehensively updated throughout to reflect the latest thinking in internal communication. Notably, the use of social media within organisations is explored in depth in recognition of the increasing integration of digital platforms.

A greater understanding of the different communication roles played by line managers and senior managers is emerging, and this is reviewed to help managers understand what is expected of them and how to succeed as they communicate with employees. And the demands of channel management are becoming increasingly complex; this edition helps practitioners negotiate this challenge.

Enriched with models, tips and case studies, this book is an indispensable tool for both students and practitioners alike.

Edited by: Kevin Ruck
Imprint: Routledge
Country of Publication: United Kingdom
Edition: 4th edition
Dimensions: Height: 246mm, Width: 174mm,
Weight: 340g
ISBN: 9781032337500
ISBN 10: 1032337508
Pages: 256
Publication Date: 13 June 2022
Audience: Professional and scholarly , Undergraduate
Format: Paperback
Publisher's Status: Active

Kevin Ruck is a founding director of PR Academy, the largest Chartered Institute of Public Relations qualifications centre providing education for communication professionals. He has more than 20 years’ experience in various communication roles within the telecoms and ICT sectors, latterly focusing on employee communication. Kevin holds an MBA with distinction and a PhD which incorporated an internal communication and engagement thesis. He is the course leader for PR Academy’s delivery of the CIPR Specialist Diploma in Internal Communication.

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Exploring Internal Communication

Towards Informed Employee Voice

Kevin Ruck

$58.99

Paperback

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