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Holly Blondin is an experienced professional with an MBA in marketing and Entrepreneurship from Zicklin School of Business at Baruch College, NYC. As a creative practitioner she knows just how real the creative struggle truly is. For nearly five decades, she has successfully worked through the challenges one faces while pursuing creative endeavors. She has collaborated and co-created with both creatives and non-creatives while working in various roles and creative industries as a professional performing artist, designer, entrepreneur and marketing and branding professional. In addition, she has taught Strategic Design and Management at Parsons School of Design and independently develops and facilitates multidisciplinary workshops, design thinking and innovation programs for global institutions. Forever a New Yorker at heart, Holly currently resides in Barcelona More information: https://hollyblondin.com/
'Best book on creativity -- by far. I have taught entrepreneurship and advised entrepreneurs for 25 years. At the core of what entrepreneurs do and what motivates them is creativity. Everyone says that, and frankly, no one defines it clearly, makes it specific, and helps entrepreneurs become creative. Until now. This book defines the process of creativity, makes the implementation of it practical and gives specific guidance for anyone looking to find and amplify their creativity and put it to work. Blondin understands that creativity is at the core of who we are and, in a very supportive manner, takes her readers from a state of frustration to a state of creativity. The book explains the various aspects of creativity but then, with comprehensive and specific guidance, takes them through their own processes of becoming creative. The Creative Struggle is Real includes simple, relevant, and compelling tools that take the reader through this process to find and harness their creativity.' * Edward Rogoff, Professor of Entrepreneurship, former Dean of the LIU Brooklyn School of Business, and Author of Bankable Business Plans and Bankable Business Plans for Non-Profits *
