Mike Schnaidt is a designer, educator, and writer based in Jersey City, New Jersey. His first book, Creative Endurance, offers practical tips to help creatives overcome their biggest challenges. As Fast Company's Creative Director, he leads a team of art directors and photo editors who create visual content for the brand. Schnaidt has designed a variety of publications covering pop culture, fashion, food, and science, and has won awards from the Society of Publication Designers, Advertising Age, and Art Directors Club. He holds a Master of Science in Communication Design from Pratt Institute and teaches graphic design at Kean University.
Lucky reader, you are the beneficiary of Mike Schnaidt's insatiable curiosity. I can't think of many other books about creativity that include interviews with a nine-year-old and a seventy-six-year-old, a Black woman astronaut and a bank vice president. In Creative Endurance, Mike offers practical, digestible tips to help reenergize creatives-and just about anyone else who is feeling a bit blocked.-Stephanie Mehta, CEO, Mansueto VenturesA stunning and inspiring meditation on design by an insightful practitioner. Schnaidt's take on creativity will delight your eyes with a breathtaking design and stimulate your thinking, offering a unique guidebook to fuel your work and personal best.-Robin Landa, Distinguished Professor, Kean University, and author of The New Art of Ideas Bang! Kapow! Zowie! I cannot imagine a more knockout, more energetic, more useful or more rewarding guide to building a creative life than this beautiful book. I just wish I had access to all of these stories and insights and anecdotes a whole lot earlier in my career. But I have it now and that helps me sleep better. Bravo, Mike.-Brian Collins, COLLINS A serious compendium of thoughts, advice, personal stories and complicated rituals that enable a broad group of designers to cope with those moments in careers when a good idea seems illusive. Every designer experiences this, and every designer can relate to both the struggles and satisfying solutions that are recounted within this book. Also, as a bonus, it happens to be beautifully designed.-Paula Scher, Partner Pentagram