As founder and CEO of the Florida Small Business Legal Center, RICH SIERRA has consulted with thousands of business owners during his 18 - year career. The firm’s mission is to provide small business owners with high quality and cost-effective representation. Before the firm opened in 2004, Rich founded and ran a national internet-based company that fed his entrepreneurial appetite while sparking an interest in business law. This experience enabled him to understand the need for affordable legal advice directed towards small businesses to ensure success. Rich received his B.S. degree from the University of Tampa and a J.D. from Nova Southeastern University Law Center in Ft. Lauderdale. Today, Rich lives with his family in the Coral Springs area.
As entrepreneurs, we are so quick and excited to get a deal done. This book has given us great practical knowledge we can actually understand and apply to our business. This book is a must read for any business owner. When we first read this book, we had so many assumptions about how we should work with our attorney. Business SOS! made it easy for us to understand that having a lawyer who has your back can really save you from a bad decision when making a deal. Caroline Castille and Mike Sierra Founders, Clickable Impact Business SOS! is an excellent technical-legal guide written in easy-to-understand language and perfect for aspiring and current entrepreneurs of any level. Great job Rich! Joaquín M. Nieves President, MultiPak Postal Service Being in business for over twenty years, you think you have it all figured out. This book is a great reminder that we need a great expert attorney in our corner and more importantly, we need to call on them more. One simple mistake could be detrimental to your success. I am so thankful for this book; it's a reminder to stay in your lane and to never assume you understand the legal jargon. The cost of navigating legal matters on your own will be far less than getting a business attorney involved from the beginning. Having the peace of mind that you are entering into an arrangement and the risk it mitigates could truly be priceless. Can you afford not to? Allison Duine President, Intersection Online, Inc.