Artificial Intelligence, Co-Creation and Creativity: The New Frontier for Innovation

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Francisco Tigre Moura (IU International University of Applied Sciences, Germany.)

Artificial Intelligence, Co-Creation and Creativity

The New Frontier for Innovation

Francisco Tigre Moura (IU International University of Applied Sciences, Germany.)

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English

Routledge
01 August 2024

Research & development management; Artificial intelligence

Series: Routledge Studies in Innovation, Organizations and Technology

Artificial intelligence (AI) has deeply impacted our understanding of creativity and the human ability to generate creative outputs. New applications for creative tasks are rapidly evolving, and new tools are constantly being developed with much greater optimal capabilities. Importantly, the success of implementing such tools for creative tasks is still heavily dependent on human supervision and input. Therefore, it is vital to understand and critically reflect on the nature of co-creative processes between humans and AI. This book addresses such issues and provides insights into how humans can augment their capabilities for generating creative and innovative outputs by successfully co-creating with AI.

The book is intentionally divided into three main parts to allow for a comprehensive and holistic perspective on human and AI co-creation for creative tasks. The sections are divided as follows: Part 1: “Principles of AI and Creativity”, Part 2: “Critical Issues on Artificial Co-Creation”, and Part 3: “Industry-Specific Discussions”.

Consequently, the book provides a holistic insight on the topic, covering various issues and perspectives and enabling an accessible read to a broad audience. For example, chapters cover examples across different industry sectors, including music, arts, science, and management. Furthermore, the book covers critical questions involving copyrights, ethical concerns, relationship with algorithms, and context-based issues. Only by critically reflecting on the intrinsic issues of AI and learning how to work with it effectively for creative purposes will we be able to benefit from its full potential to augment human creative abilities in an appropriate manner.

This novel, edited collection is an essential read for scholars working on the intersection of AI, creativity, arts, and management.

Edited by: Francisco Tigre Moura (IU International University of Applied Sciences Germany.)
Imprint: Routledge
Country of Publication: United Kingdom
Dimensions: Height: 234mm, Width: 156mm,
Weight: 630g
ISBN: 9781032592626
ISBN 10: 1032592621
Series: Routledge Studies in Innovation, Organizations and Technology
Pages: 236
Publication Date: 01 August 2024
Audience: College/higher education , Primary
Format: Hardback
Publisher's Status: Active

Francisco Tigre Moura is Professor of Marketing at the IU International University of Applied Sciences, Germany.