Marketing with AI For Dummies

Shiv Singh

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Paperback

Forthcoming
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English

For Dummies
21 August 2024

E-commerce: business aspects; Sales & marketing; Market research; Artificial intelligence

Summary
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Stay ahead in the marketing game by harnessing the power of artificial intelligence

AI & Marketing For Dummies is your introduction to the revolution that’s occurring in the marketing industry, thanks to artificial intelligence tools that can create text, images, audio, video, websites, and beyond. This book captures the insight of leading marketing executive Shiv Singh on how AI will change marketing, helping new and experienced marketers tackle AI marketing plans, content, creative assets, and localized campaigns. You’ll also learn to manage SEO and customer personalization with powerful new technologies.

Peek at the inner workings of AI marketing tools to see how you can best leverage their capabilities Identify customers, create content, customize outreach, and personalize customer experience with AI Consider how your team, department, or organization can be retooled to thrive in an AI-enabled world Learn from valuable case studies that show how large organizations are using AI in their campaigns

This easy-to-understand Dummies guide is perfect for marketers at all levels, as well as those who only wear a marketing hat occasionally. Whatever your professional background, AI & Marketing For Dummies will usher you into the future of marketing.

By: Shiv Singh
Imprint: For Dummies
Country of Publication: United States
ISBN: 9781394237197
ISBN 10: 1394237197
Pages: 384
Publication Date: 21 August 2024
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Forthcoming