Yair Neuman (b. 1968) is Head of the Functor Lab, Department of Cognitive and Brain Sciences, Ben-Gurion University of the Negev. He is the author of numerous papers and eight books and has a long-standing interest in interdisciplinary approaches to the interpretation of texts. Marcel Danesi (b. 1946) is Professor Emeritus of Anthropology at the University of Toronto and the author of numerous papers and books. He has published in semiotics, linguistics, and popular culture. He is interested in the relation between sign systems and cognitive processes. Dan Vilenchik (b. 1977) is Senior Lecturer at the School of Electrical Engineering, Ben-Gurion University of the Negev. He is interested in the development of new methodologies to enhance multidisciplinary research, with a special focus on online social networks and natural language processing.