Shane and Michelle Hensley owned a game and comics store called Fun 'n Games in Blacksburg, VA, while they attended school at Virginia Tech. During that time, Shane wrote for every major gaming company, including TSR, White Wolf, and West End Games, among many others. In 1994, Shane started Pinnacle Entertainment Group, where he created the best-selling, award-winning Deadlands, Hell on Earth, Weird Wars, and later Savage Worlds and many of its settings. Since then he's written dozens of books and several novels, and designed everything from card games to miniature games to computer games.