Dr. Greg Giuliano is an advisor and executive coach to senior leaders and teams all over the world, designing change leadership and team development strategies that drive organizational transformation. His mission is to help leaders and teams grow their capacity to enable positive disruption for markets, organizations, teams, and individuals. Greg is the author of two #1 Amazon Bestsellers-The Next Normal (2022) and Ultra Leadership (2016)-as well as The Hero's Journey (2014). Greg also hosts the Ultra Leadership Podcast, connecting with real leaders sharing real lessons for real learning.
""Greg Giuliano's Coaching for (a) Change is a masterful blend of insightful wisdom and practical coaching strategies. Greg's profound insights into the intricacies of effective coaching offer a refreshing perspective on engaging and empowering teams. His GR8 Coaching Framework is a practical, results-driven approach that transforms the way leaders interact with their teams. By focusing on trust, communication, and accountability, Greg provides a roadmap for creating a positive and productive organizational culture. This book is an invaluable resource for any leader looking to foster real change and drive their team to new heights of success."" - Dr. Marshall Goldsmith, Thinkers50 #1 Executive Coach and New York Times bestselling author of The Earned Life, Triggers, and What Got You Here Won't Get You There ""Coaching for (a) Change is an exceptional resource for anyone looking to elevate their coaching skills. Through the Be a GR8 Coach program, Greg and his team have helped to transform leadership in our organization, moving us from a command-and-control style to one that empowers and inspires our teams. The overwhelmingly positive response from across our organization is a testament to the program's effectiveness in driving performance and impact. This book is a must-read for anyone serious about becoming a better leader and coach."" - John McKenny, Senior Vice President and General Manager BMC Intelligent Z Optimization and Transformation ""As someone who has experienced firsthand the transformative power of Dr. Greg Giuliano's coaching, I can confidently say ""Coaching for (a) Change"" is a game-changer for leaders. His GR8 Coaching Framework is practical and adaptable, making it possible for any leader to foster a culture of ownership, innovation, and increased impact, not to mention having fun while driving outcomes! This book isn't just theory-it's an actionable guide that I return to repeatedly for its invaluable insights and tools. For anyone looking to elevate their leadership and drive real change, this book is a must-read and a must-do."" - Maya Dillon, Head of Communications, US, HSBC ""Greg's work with our leaders and teams helped us shift from managing to coaching and leading through change. His contribution has been invaluable. Coaching for (a) Change is a must for new and seasoned leaders alike."" - Chris Kay, Senior Executive Vice President, Consumer & Business Banking, Enterprise Platforms, M&T Bank ""Greg's coaching with our teams made us more effective and more aligned. We make decisions faster. People are more empowered. Our employee engagement jumped by double digits. His lessons are simple and straightforward. And he's put it all in this book."" - Aarthi Murali, Executive Vice President, Fleet Management, Holman ""Coaching for (a) Change is a great read for anyone who wants to create a team and organization that values leadership, empowerment, and accountability. Greg Giuliano draws on his more than twenty years of experience to show how to be an effective coach and truly empower people."" - Brian Sherman, Chief People Officer, Delta Dental of California & Affiliates ""In Coaching for (a) Change, Greg Giuliano reminds us that leaders are disruptors who create the future. Delivering transformation at scale requires shifting from ""expert problem solver"" to leader of people and authentic coach. Greg provides an approachable, actionable way for leaders to be the coaches their teams want."" - Chad Reese, Vice President, Marketing Operations, Cisco