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The E-Myth Revisited

Why Most Small Businesses Don't Work and What to Do About It

Michael E. Gerber Michael E. Gerber

$29.99

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English
Harper Collins
02 August 1995
In this new and totally revised edition of the over one million copy bestseller, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. Next, he walks you through the steps in the life of a business - from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective, the guiding light of all businesses that succeed - and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vial, often overlooked distinction between working on your business and working in your business. This book will truly enable readers to grow their businesses in a predictable and productive way.

By:   ,
Imprint:   Harper Collins
Country of Publication:   United States
Edition:   3rd Revised edition
Dimensions:   Height: 203mm,  Width: 135mm,  Spine: 16mm
Weight:   234g
ISBN:   9780887307287
ISBN 10:   0887307280
Pages:   288
Publication Date:  
Audience:   General/trade ,  Professional and scholarly ,  ELT Advanced ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active

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